Why do employers allow the big and some of the niche job boards to get away with telling their employer clients what content they can run in their job postings and what content they can’t? I’m thinking specifically of recruitment videos. I’ve been hearing an increasing amount of frustration by employers who are being told by expert after expert to include their videos in their job postings because they absolutely, positively greatly increase the quantity and quality of responses yet some of the job boards won’t allow any videos in their job postings unless the employer client pays thousands of dollars for the privilege. There’s no technical reason — it is all about the money.

It is unfortunate and short-sighted that a number of the highest traffic job boards prevent their clients from including video. The reasons are all financial but the boards should see that the inclusion of video leads to higher quality and quantity of applicants and that’s got to be in their long-term best interests.